IV. Te Auahatanga Whanaketanga o te Mākete Wehenga Kapu Pepa Aikurīmi
A. Te Wehewehenga o te Mākete Kapu Aikurīmi
Ka taea te wehewehe i te mākete kapu pepa aihikirīmi i runga i ngā āhuatanga pēnei i te momo kapu, te rauemi, te rahi, me te whakamahinga.
(1) Te wehewehenga momo kapu: tae atu ki te momo hūhi, te momo peihana, te momo kōne, te momo kapu waewae, te momo kapu tapawhā, me ētahi atu.
(2) Te wehewehenga rauemi: tae atu ki te pepa, te kirihou, ngā rauemi pirau-ora, ngā rauemi e pai ana ki te taiao, me ētahi atu.
(3) Wehewehenga rahi: tae atu ki ngā kapu iti (3-10oz), ngā kapu reo (12-28oz), ngā kapu nui (32-34oz), me ētahi atu.
(Ka taea e mātou te whakarato kapu pepa aihikirīmi o ngā rahi rerekē hei whiriwhiri māu, hei whakatutuki i ō hiahia maha. Ahakoa kei te hoko koe ki ngā kaihoko takitahi, ki ngā whānau, ki ngā huihuinga rānei, hei whakamahi rānei i roto i ngā wharekai, i ngā toa mekameka rānei, ka taea e mātou te whakatutuki i ō hiahia rerekē. Mā te tānga waitohu ritenga ataahua ka āwhina i a koe ki te whiwhi i te ngaru o te pono o ngā kaihoko.Pāwhiri ki konei inaianei kia ako atu ai mō ngā kapu aihikirīmi kua whakaritea mō ngā rahi rerekē!)
(4) Wehewehenga whakamahinga: tae atu ki ngā kapu pepa aihikirīmi kounga teitei, ngā kapu pepa e whakamahia ana i roto i ngā mekameka kai tere, me ngā kapu pepa e whakamahia ana i roto i te umanga tunu kai.
B. Te rahi o te mākete, te tipu, me te tātaritanga ia o ngā mākete wehewehenga mō ngā kapu pepa aihikirīmi
(1) Mākete kapu pepa āhua peihana.
I te tau 2018, neke atu i te 65 piriona tāra US te mākete aihikirimi o te ao. He nui te wāhi mākete i nohoia e ngā kapu pepa aihikirimi āhua peihana. E matapaetia ana ka piki haere tonu te rahi o te mākete aihikirimi o te ao i te tau 2025. Ā, ka whānui haere tonu te wāhi mākete o ngā kapu aihikirimi āhua peihana. Mā tēnei ka nui ake ngā whai wāhitanga pakihi ki te mākete. I taua wā anō, kua pāngia hoki te utu me te whakataetae mākete o ngā kapu aihikirimi āhua peihana e te pikinga o ngā rauemi mata me ngā utu hanga. Nō reira, me arotahi ngā kaihanga ki te utu me te whai huatanga o te utu kia mau tonu ai te kaiārahi mākete. Kei te piki haere te aro ki te hauora me te tiaki taiao i te mākete. He kawenga tā ngā pakihi ki te whakawhanake i ngā hua hauora me te pai ake ki te taiao. Hei whakatutuki i ngā hiahia o ngā kaihoko me te whakatairanga i te whanaketanga o te mākete.
(2) Mākete kapu pepa rauemi pirau-koiora.
Kua noho hei āhuatanga uaua te kimi i ngā rauemi e pai ana ki te taiao, e pumau ana hoki. Nō reira, kei te tere tipu haere te rahi o te mākete mō ngā kapu pepa pirau-koiora. Ka tipu te mākete o te ao mō ngā kapu pepa pirau-koiora i te tere tipu ā-tau tata ki te 17.6% i roto i ngā tau e rima e whai ake nei.
(3) Te mākete kapu pepa mō te umanga kai.
Ko te mākete kapu pepa mō te umanga kai te mea nui rawa atu. Ā, e matapaetia ana ka mau tonu te tere tipu teitei. I taua wā anō, kei te rapu te mākete i ngā kapu pepa e pai ana ki te taiao, e whai hua ana hoki hei whakatutuki i ngā hiahia o ngā kaihoko.
C. Tūnga Whakataetae me te Matapae Tirohanga o te Mākete Wehenga Kapu Pepa Aikirimi
I tēnei wā, he kaha te whakataetae i roto i te mākete kapu pepa aihikirīmi. I roto i te mākete wāhanga kapu, kei te mau tonu ngā kaihanga i te auahatanga i roto i te hoahoa me te whanaketanga. I roto i te mākete wehewehe rauemi, kei te piki haere te rongonui o ngā kapu pirau. Ā, kei te whakakapi haere ngā rauemi taiao i ngā rauemi tuku iho. He wāhi tonu kei te tipu haere i roto i te mākete wehewehe rahi. Mō te mākete wehewehe whakamahinga, ko te mākete kapu pepa aihikirīmi o te ao kei Amerika Te Raki me Ūropi.
I te nuinga o te wā, kei te piki haere te hiahia mō ngā hua e pai ana ki te taiao me te haumaru mai i ngā kaihoko. Ka haere tonu te whanaketanga o te umanga hanga kapu pepa aihikirīmi ki tētahi huarahi e pai ana ki te taiao me te pumau. I taua wā anō, me arotahi ngā umanga ki te hanga waitohu, ki te auahatanga R&D. Ā, me tūhura hoki rātou i ngā mākete hou ki te kimi i ngā wāhi tipu hou me ngā whai wāhitanga.
