II. Uhlelo Lokukhiqiza Indebe Ye-Ayisikhilimu Ye-OEM
A. Isingeniso kwimodi yokukhiqiza ye-OEM kanye nezinzuzo zayo
I-OEM yisifinyezo soMenzi Wemishini Yokuqala, okusho ukuthi "Umenzi Wemishini Yokuqala". Lena imodeli yokukhiqiza nokusebenza kwamabhizinisi. Ukukhiqizwa kwe-OEM kubhekisela endleleni ibhizinisi elithemba futhi libambisana ngayo ngendlela ethile. Kuhlose imakethe noma izidingo zamakhasimende. Kuvumela elinye ibhizinisi ukuthi likhiqize i-thuphawu lwe-e, uphawu lokuhweba, kanye nezinye izidingo ezikhethekile.Lokhu kusho ukuthi ibhizinisi lokuqala lidlala indima yokukhiqiza, ukucubungula, kanye nokukhiqizwa kwebhizinisi lesibili.
Izinzuzo zemodi yokukhiqiza ye-OEM zifaka phakathi okulandelayo:
1. Nciphisa izindleko zokukhiqiza zamabhizinisi. Amabhizinisi e-OEM angasebenzisa imigqa yokukhiqiza kanye nezinsizakusebenza zamabhizinisi abambisene. Anganciphisa izindleko zawo zokutshalwa kwezimali kanye nokuphatha imishini.
2. Sheshisa ukuthuthukiswa komkhiqizo kanye nesikhathi sokumaketha. Amabhizinisi e-OEM adinga kuphela ukuhlinzeka ngomklamo noma izidingo zomkhiqizo. Futhi iqembu lokukhiqiza linesibopho sokukhiqiza. Ngaleyo ndlela lokhu kungasheshisa ucwaningo kanye nentuthuko kanye nesikhathi semakethe yomkhiqizo.
3. Yandisa ububanzi bokuthengiswa komkhiqizo. Amabhizinisi e-OEM angabambisana nabakhiqizi ngaphandle kokutshala imali eningi kakhulu. Lokho kusiza ukwandisa ububanzi bokuthengiswa komkhiqizo wabo, kuthuthukise ukuqwashisa ngomkhiqizo wabo kanye nesabelo semakethe.
B. Ekukhiqizweni kwe-OEM, ukuklama kuyisici esibaluleke kakhulu. Ungaklama kanjani imikhiqizo ye-OEM eyenziwe ngokwezifiso ehlangabezana nezidingo zamakhasimende futhi enekhwalithi ethembekile?
1. Qonda izidingo zamakhasimende. Amabhizinisi kudingeka abe nokuqonda okujulile ngezidingo zamakhasimende. Lokho kufaka phakathi ukusebenza komkhiqizo, isitayela,usayizi.Futhi lokho kufaka phakathi imininingwane efana nokupakishwa, izesekeli, kanye nokulebula.
2. Yenza umsebenzi omuhle ekwakhiweni komkhiqizo. Ngokusekelwe ekuqondeni izidingo zamakhasimende, amabhizinisi kudingeka enze umklamo womkhiqizo. Umklamo udinga ukucabangela ukusebenza kahle, ubuhle, kanye nokulula kokusetshenziswa komkhiqizo ngokusekelwe ezidingweni zamakhasimende. Ngesikhathi esifanayo, le nqubo idinga futhi ukucabangela ukulawulwa kwezindleko ukuqinisekisa ukuncintisana komkhiqizo.
3. Yenza ukuhlolwa kwelabhorethri. Ngaphambi kokukhiqizwa okukhulu, izinkampani kudingeka zenze ukuhlolwa kwelabhorethri emikhiqizweni emisha. Lokhu kungaqinisekisa ukuthembeka nokuphepha komkhiqizo. Ukuhlola kuhlanganisa ukuhlola ukusebenza kwamakhemikhali, ngokomzimba, ngokwemishini, kanye nokunye komkhiqizo. Futhi, ukuhlola kungafaka phakathi ukulingisa izindawo zokukhiqiza kanye nokusetshenziswa.
4. Lungisa ngokusekelwe emiphumeleni yokuhlolwa kwelabhorethri. Uma imiphumela yokuhlolwa kwelabhorethri ingakwazi ukuhlangabezana nezidingo, ibhizinisi lidinga ukwenza izinguquko ezihambisanayo kumkhiqizo. Lidinga ukuhlangabezana nezidingo zamakhasimende kanye nezindinganiso zekhwalithi yomkhiqizo.
C. Ungakuthuthukisa kanjani ukusebenza kahle komkhiqizo we-OEM nokunciphisa izindleko?
Imodi yokukhiqiza ye-OEM inganciphisa izindleko zamabhizinisi. Kodwa izinkampani zingayithuthukisa kanjani ukusebenza kahle kokukhiqiza futhi zinciphise izindleko zemikhiqizo ye-OEM?
1. Yamukela uhlelo lokukhiqiza olufanele. Amabhizinisi kufanele amukele uhlelo lokukhiqiza olufanele. Lokhu kuhlanganisa izinyathelo ezifana nokuhlola nokwamukela uhlelo lokukhiqiza, ukwenza uMthethosivivinywa wezinto zokwakha, kanye nokwenza ukukhiqiza ngokwengxenye. Ukuthuthukisa ukusebenza kahle kokukhiqiza nokunciphisa izindleko.
2. Thuthukisa ikhwalithi yabasebenzi. Amabhizinisi kufanele aqinise ukuqeqeshwa nokuphathwa kwabasebenzi, athuthukise ikhwalithi namakhono abo. Lokhu kungathuthukisa ikhwalithi yomkhiqizo kanye nokusebenza kahle kokukhiqiza.
3. Sebenzisa imishini namathuluzi asebenza kahle. Amabhizinisi kufanele asebenzise imishini namathuluzi okukhiqiza asebenza kahle ukuze athuthukise ukusebenza kahle kokukhiqiza futhi anciphise izindleko zokukhiqiza.
4. Misa ngokuqinile umqondo wekhwalithi. Ikhwalithi iyisiqinisekiso esiyisisekelo sokuthuthukiswa kwebhizinisi. Amabhizinisi kufanele amise ngokuqinile umqondo wekhwalithi futhi alawule ikhwalithi yomkhiqizo kusukela emthonjeni. Futhi amabhizinisi kufanele alondoloze ukuzwela okuphezulu kuyo yonke imininingwane ngesikhathi senqubo yokukhiqiza.
Ngamafuphi, imodeli yokukhiqiza ye-OEM iyimodeli yokukhiqiza neyebhizinisi ethembisayo. Inganciphisa izindleko zokukhiqiza zamabhizinisi, isheshise ukuthuthukiswa komkhiqizo nesikhathi sokumaketha, futhi yandise ububanzi bokuthengiswa komkhiqizo. Embonini yokukhiqiza indebe yephepha le-ayisikhilimu, le modeli ingahlangabezana kangcono nezidingo zamakhasimende. Futhi ingathuthukisa ukusebenza kahle kokukhiqiza futhi inciphise izindleko. Ngemuva kwalokho, lokhu kungathuthukisa futhi kuqinise ibhizinisi kangcono.