Why Are Coffee Shops Focusing on Takeaway Growth?

Nyob rau hauv lub ntiaj teb niaj hnub no uas muaj kev kub ntxhov ceev ceev,khob kas fes nqa mus tsevtau dhau los ua lub cim ntawm kev yooj yim, nrog ntau dua 60% ntawm cov neeg siv khoom tam sim no nyiam kev xa khoom mus tsev lossis kev xa khoom dua li zaum hauv lub khw kas fes. Rau cov khw kas fes, kev siv qhov sib txawv no yog qhov tseem ceeb rau kev sib tw thiab tswj kev loj hlob ruaj khov.

Tiamsis lawv yuav ua li cas thiaj ua rau lawv cov kev pabcuam nqa mus tsev sawv tawm? Cov tswv yim twg yuav pab tau tiag tiag?

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Tsim Ib Daim Ntawv Qhia Zaub Mov Takeaway Uas Tsim Los Rau Koj

Tsis yog txhua yam khoom noj uas koj yuav noj tau hauv tsev yog qhov zoo tagnrho rau kev nqa mus tsev, yog vim li cas thiaj muaj cov zaub mov tshwj xeeb rau kev nqa mus tsev yog qhov tseem ceeb heev. Kev tshawb fawb los ntawmTxhawb nqa qhia tau tias 30% ntawm cov neeg siv khoom muaj ntau duayuav rov xaj duathaum lawv muaj kev paub zoo heev txog kev coj mus tsev. Cov khw kas fes yuav tsum tsom mus rau kev muab cov kev xaiv yooj yim nqa mus los uas tuav tau zoo thaum thauj mus los.

Kev tshem tawm cov khoom uas tsis yooj yim mus ncig thiab tsom mus rau cov khoom noj xws li sandwiches, wraps, lossis muffins tuaj yeem txhim kho qhov kev paub ntawm cov neeg siv khoom. Rau cov neeg muag khoom, qhov no txhais tau tias muab cov ntim khoom tshwj xeeb uas haum rau cov khoom no zoo meej, xyuas kom meej tias lawv tuaj txog zoo thiab txaus nyiam.

Siv Cov Ntim Khoom Zoo Rau Kev Paub Txog Hom Lag Luam

Kev ntim khoom tsis yog tsuas yog ib lub thawv xwb - nws yog ib qho kev paub txog hom lag luam. Cov kev tshawb fawb qhia tau tias 72% ntawm cov neeg siv khoom hais tiasKev tsim cov ntim khoom muaj feem cuam tshuam rau lawv cov kev txiav txim siab yuav khoomRau cov khw kas fes, cov khob kas fes uas koj yuav coj mus tsev yog ib txoj hauv kev yooj yim tab sis muaj zog los txhawb kom paub txog hom lag luam. Txhua khob yog ib daim ntawv tshaj tawm me me, tshaj tawm koj txoj kev lag luam txhua qhov chaw uas koj cov neeg siv khoom coj mus.

Tiam sis nws tsis yog hais txog qhov zoo nkauj xwb. Kev muabcov khoom ntim zoo, ruaj khov ua kom cov kas fes sab hauv kub thiab lub khob tseem zoo li qub, muab kev paub zoo txog kev nqa mus tsev txij thaum pib mus txog thaum xaus.

Kev Tshawb Fawb Txog Kev Lag Luam & Kev Tshawb Fawb Txog Kev Sib Tw

Kev nkag siab txog yam uas cov neeg sib tw ua yog qhov tseem ceeb. Raws li kev tshawb fawb kev lag luam xyoo 2022, txog40%ntawm cov lag luam me hauv kev pabcuam zaub mov tau nce lawv cov nyiaj tau los los ntawm kev tsom mus rau kev xa khoom noj thiab kev pabcuam xa khoom. Kev tshuaj xyuas qhov ua haujlwm rau cov neeg sib tw, txawm tias nws yog lawv cov ntim khoom, cov tswv yim nqi, lossis cov ntawv qhia zaub mov, tuaj yeem muab cov kev nkag siab zoo.

Piv txwv li, cov neeg sib tw puas sivcov khoom ntim khoom uas lwj tau Los yog tej zaum lawv tau siv cov khob kas fes uas lawv xav tau los ntawm lawv tus kheej? Los ntawm kev sim thiab kawm txog cov hau kev no, cov khw kas fes tuaj yeem kawm paub txhim kho lawv cov kev pabcuam los ntawm lawv tus kheej thiab ua ntej lwm tus.

Ua kom Takeaway yooj yim dua

Kev ceev yog txhua yam. Qhov tseeb, kev tshawb fawb qhia tau tias 70% ntawm cov neeg siv khoom xaiv lub khw kas fes raws li lawv tuaj yeem tau txais lawv cov xaj sai npaum li cas. Txhawm rau txhim kho kev ua haujlwm zoo, ntau lub khw kas fes tab tom teeb tsa cov txee tshwj xeeb rau kev nqa mus tsev, uas tso cai rau cov neeg siv khoom tuaj tos lawv cov dej haus yam tsis muaj teeb meem ntawm kev tos hauv kab ntev. Kev ntxiv cov txheej txheem kos npe digital tuaj yeem ua kom cov txheej txheem yooj yim dua los ntawm kev tswj hwm kev tuaj tos xaj nrog kev ua tib zoo, yog li cov neeg siv khoom tuaj yeem tuav lawv cov kas fes thiab mus.

Rau cov neeg muab khoom ntim khoom, qhov no yog ib lub cib fim zoo heev.kev daws teeb meem ntim khoom raws li koj xav tauuas ua haujlwm tau zoo thiab pom tseeb tuaj yeem pab cov khw kas fes ua kom lawv cov txheej txheem nqa mus tsev zoo dua thaum txhawb nqa lawv lub npe nrog txhua qhov kev txiav txim.

Siv Social Media rau Kev Txhawb Nqa Khoom Noj

Nrog rau 4.9 billion tus tib neeg siv social media thoob ntiaj teb, tsis muaj lus nug txog nws qhov tseem ceeb. Cov khw kas fes uas xav kom lawv cov kev pabcuam takeaway loj hlob yuav tsum muaj nyob rau ntawm cov platform xws li Instagram, Facebook, thiab TikTok. Vim li cas? Vim tias 90% ntawm cov neeg siv khoom kuaj xyuas social media ua ntej txiav txim siab siv lawv cov nyiaj qhov twg.

Kev tshaj tawm cov duab ntawm cov neeg siv khoom zoo siab nrog lawv cov kas fes nqa mus tsev lossis muab cov luv nqi luv luv rau cov neeg ua raws li kev tshaj xov xwm hauv social media tuaj yeem txhawb kev koom tes. Tab sis nws tsis yog hais txog kev tshaj tawm xwb - nws kuj yog hais txog kev teb. Kev teb rau ob qho kev tshuaj xyuas zoo thiab tsis zoo pab tsim kev ntseeg siab thiab kev ntseeg siab, uas yog qhov tseem ceeb rau kev vam meej mus sij hawm ntev.

Thiab rau cov neeg muab khoom ntim khoom? Kev muab cov khob haus dej zoo nkauj thiab luam tawm raws li qhov xav tau rau cov khw kas fes ua rau nws yooj yim dua rau lawv kom sawv tawm hauv txhua qhov kev tshaj tawm hauv social media.

Yuav Ua Li Cas Cov Khob Noj Mov Tshwj Xeeb Txhawb Koj Txoj Kev Lag Luam

Peb cov khob kas fes coj mus tsev uas ua raws li kev cai muaj ntau yam txiaj ntsig uas tuaj yeem pab cov khw kas fes txhim kho lawv cov kev pabcuam coj mus tsev:

Muaj Peev Xwm Ntau Lawm:Peb tuaj yeem tsim tau txog li 500,000 khob txhua hnub, kom ntseeg tau tias cov khw kas fes tuaj yeem ua tau raws li cov xaj loj thiab nqa mus tsev tau yooj yim.
Kev Luam Ntawv Qib Siab:Siv cov kua UV uas yog cov kua taum pauv uas ua los ntawm cov khoom noj, peb cov txheej txheem luam ntawv ua rau cov duab pom tseeb dua 300%, ua kom koj lub npe nrov dua.
Kev rwb thaiv tsev zoo tshaj plaws:Peb cov khob muaj cov ntawv tuab, ua kom cov dej haus sov thaum tseem tswj tau lub khob lub duab thiab lub zog.
Qhov Kev Txiav Txim Yam Tsawg Kawg Nkaus:Peb txhawb nqa cov lag luam uas tab tom loj hlob los ntawm kev muab qhov kev txiav txim yam tsawg kawg nkaus ntawm 10,000 khob, ua rau nws yooj yim dua rau kev nqis peev rau kev ntim khoom raws li qhov xav tau.
Kev Hloov Pauv Sai:Peb cov txheej txheem tsim khoom yooj yim ua kom xa khoom sai, txawm tias nyob rau lub sijhawm luv luv.
Kev Pab Tsim Qauv Dawb:Peb muab kev txhawb nqa kev tsim qauv tshaj lij yam tsis muaj nqi ntxiv, pab koj tsim cov ntim khoom zoo nkauj uas ua rau koj pom kev zoo dua.

Tsav Kev Loj Hlob ntawm Kev Noj Mov nrog Cov Tswv Yim Ntse thiab Kev Ntim Khoom Tshwj Xeeb

Kev nqa mus tsev tsis yog ib qho kev xaiv xwb lawm—nws yog ib qho tseem ceeb hauv kev lag luam zaub mov niaj hnub no uas hloov pauv sai heev. Cov khw kas fes yuav tsum ua kom zoo dua lawv cov txee xa mus tsev, tshawb nrhiav cov neeg sib tw, thiab nqis peev rau cov ntim khoom zoo, raws li kev cai kom sib tw tau.

Los ntawm kev ua haujlwm nrog tus neeg muab khoom ntim khoom uas ntseeg tau, cov khw kas fes tuaj yeem tsim kom muaj kev paub zoo dua uas txhawb nqa kev muag khoom thiab kev ntseeg siab rau hom lag luam. Peb cov khob kas fes ntim khoom raws li kev cai yog tsim los ua qhov ntawd - pab koj lub lag luam sawv tawm hauv kev ua lag luam uas muaj neeg coob coob, ib khob ib zaug.

Tuobo Daim Ntawv Ntim Khoomtau tsim muaj xyoo 2015, thiab yog ib qho ntawm cov thawj cojkhob ntawv kev caicov chaw tsim khoom, cov chaw tsim khoom & cov neeg muag khoom hauv Suav teb, lees txais OEM, ODM, thiab SKD cov xaj.

Ntawm Tuobo,peb muaj kev txaus siab rau peb txoj kev mob siab rau kev ua tau zoo thiab kev tsim kho tshiab. Pebkhob ntawv kev caitau tsim los kom tswj tau qhov tshiab thiab zoo ntawm koj cov dej haus, kom ntseeg tau tias muaj kev paub haus dej zoo tshaj plaws. Peb muaj ntau yamcov kev xaiv uas hloov kho taulos pab koj qhia txog koj lub npe lag luam tus kheej thiab tus nqi. Txawm koj tab tom nrhiav kev ntim khoom uas ruaj khov, zoo rau ib puag ncig lossis cov qauv tsim uas ntxim nyiam, peb muaj cov kev daws teeb meem zoo tshaj plaws los ua kom tau raws li koj xav tau.

Peb txoj kev cog lus rau qhov zoo thiab kev txaus siab ntawm cov neeg siv khoom txhais tau tias koj tuaj yeem ntseeg siab rau peb kom xa cov khoom uas ua tau raws li cov qauv kev nyab xeeb thiab kev lag luam siab tshaj plaws. Koom tes nrog peb los txhim kho koj cov khoom muag thiab txhawb koj cov muag khoom nrog kev ntseeg siab. Tsuas yog koj lub tswv yim xwb thaum nws los txog rau kev tsim cov dej haus zoo meej.

Peb ib txwm ua raws li cov neeg siv khoom xav tau ua tus qauv, muab cov khoom zoo thiab kev pabcuam zoo rau koj. Peb pab neeg muaj cov kws tshaj lij uas muaj kev paub dhau los uas tuaj yeem muab cov kev daws teeb meem thiab cov lus qhia tsim qauv rau koj. Txij li kev tsim qauv mus txog kev tsim khoom, peb yuav ua haujlwm nrog koj kom ntseeg tau tias koj cov khob ntawv khoob uas tau ua raws li koj xav tau thiab ua tau ntau tshaj qhov koj xav tau.