How Can Branded Ice Cream Cups Boost Sales?

Muaj ib yam dab tsi oddly txaus siab txog saib ib tug neeg ncuav neon-xim syrup hla ib lub roob ntawm shaved dej khov. Tej zaum nws yog nostalgia, los yog tej zaum nws tsuas yog kev xyiv fab ntawm kev noj ib yam dab tsi txias thiab qab zib hauv qab lub ntuj lub caij ntuj sov. Txawm li cas los xij, yog tias koj khiav lub khw muag khoom qab zib, café, lossis txawm tias lub laub khoom noj me me, koj paub qhov no: kev nthuav qhia tseem ceeb. Ntau heev. Tias yog vim li cas kuv thiaj li ua rau me ntsis obsessedkev cai ice cream khob-lawv tsis yog ntim khoom xwb, lawv yog ib feem ntawm kev paub.

Nws yog ntau tshaj ib khob xwb. Nws yog Mood.

Nco ntsoov cov khob ntawv los ntawm kev ua yeeb yam thaum yau - cov uas nyuam qhuav tuav ua ke thaum lub sij hawm koj tau mus rau hauv qab ntawm koj lub khob daus? Peb twb los ntev lawm txij thaum ntawd los. Niaj hnub no lub khob dej khov nab kuab yog cov khoom ruaj khov, zoo saib, thiab cov cuab yeej tsim khoom lag luam muaj zog heev. Ntawm Tuobo Ntim, ib qho ntawm peb cov neeg siv khoom-ib lub khw muag khoom gelato los ntawm ltalis-thov kom muaj cov kab sib xyaw ua tiav ntawmice cream khob nrog diav ntoo. Peb xa lawv cov matte pastel series nrog minimalist dub number case prints. Lawv muag tawm ntawm lawv lub caij ntuj sov tsw hauv ob lub lis piam.

Cov neegceeb toomcov khoom no.

Koj tuaj yeem hnov nws nyob rau hauv txoj kev cov neeg muas zaub tuav lub khob rau lawv cov duab, yuav ua li cas cov me nyuam tsis xav pov lub diav, los yog yuav ua li cas cov xim zoo nkauj nyob rau hauv ib tug neeg lub siab ntev tom qab kho lawm. Qhov ntawd yog lub hwj chim ntawm lub khob ntawv zoo.

Cov khob me me uas ua rau muaj kev cuam tshuam loj

Cov khob me me tau saib tsis taus, tab sis ncaj ncees, lawv yog riam phom zais cia. Covmini ice cream khobtsis yog rau cov qauv xwb-lawv yog rau cov kev paub dhau los. Daim duab no: lub ntug dej hiav txwv kiosk hauv tim Nkij teb chaws ua haujlwm rau cov txiv nkhaus taw, pistachio, thiab hiav txwv ntsev caramel. Txhua lub khob yog xim-coded, txhua tus nrog ib rab diav me me, thiab cov neeg siv khoom tuaj yeem sib xyaw thiab sib tw. Lawv tsis yog yuav ice cream xwb-lawv yuav lom zem.

Tuobo Ntim tau pab lawv hloov los ntawm cov yas tho txawv rau kev cai kraft tiav nrog cov duab kos me me. Lub hom tam sim ntawd saib kaum zaus ntau "boutique."

Koj khob. Koj Tus Kheej.

Kuv tau txais nws - branding nyuaj. Tab sis yog tias koj twb tau nqis peev rau hauv koj cov khoom xyaw thiab zaub mov txawv, vim li cas thiaj muab koj cov khoom tsim zoo nkauj hauv cov ntim khoom? Koj khob yuav tsumhaisib yam dab tsi.

Lub khw yogurt khov uas peb tau ua haujlwm nrog hauv California tau mus nrog cov xim zoo nkauj thiab lub ntsej muag zoo li "Kuv yaj rau koj" thiab "Qhov no tsis yog kev xyaum-tsuas yog nchuav." Lawv siv pebluam ntawv ice cream khobkev pabcuam thiab xaj plaub lub caij tsim qauv. Tsis tsuas yog lawv txhawb nqa lawv cov kev rov mus xyuas dua, tab sis lawv cov npe Instagram kuj nce peb zaug.

Yog lawm, luam ntawv tseem ceeb. Cov lus tseem ceeb. Txawm nyob rau ntawm daim ntawv tais.

Pov tseg, tab sis tsis pov tseg

Koj tuaj yeem pov lub khob, tab sis koj tsis pov lub tswv yim nws tawm. Kuv paub tias "tso pov tseg" muaj lub koob npe tsis zoo hnub no, thiab yog li ntawd. Tab sispov tseg kev cai khoblos ntawm Tuobo tsis muaj dab tsi zoo li cov flimsy yav dhau los. Peb tab tom tham cov ntawv tuab, txheej txheej zaub mov, thiab luam ntawv uas tsis ploj thaum nws txias.

Ib qho pib smoothie bar peb muab hauv Berlin txawm luam QR cov lej ntawm lawv li, txuas mus rau lawv lub luag haujlwm ruaj khov. Clever, txoj cai?

Yog, Koj tuaj yeem ua tau ruaj khov thiab stylish

Cia peb ua siab ncaj: ua eco-friendly siv los txhais tau tias npub, beige ntim uas qw "Kuv yog compostable, tab sis tho txawv." Tsis yog lawm. Pebeco-phooj ywg ice cream taisyog pov thawj tias koj tuaj yeem yog ntsuab thiab zoo nkauj.

Peb ib zaug tau ua hauj lwm nrog ib lub npe nyob rau hauv Australia uas muaj cov txiv maj phaub-based vegan soft-serve. Lawv xav tau natural tones thiab xoom yas. Peb muab lawv cov kraft lub tais uas tsis muaj bleached nrog dej hiav txwv-ntsuab ink thiab lub hau textured. Lawv cov neeg siv khoom tawm tswv yim? "Zoo zoo nyob rau hauv tes. Saib zoo dua hauv cov duab."

Sustainability uas tiag muag. Qhov ntawd yog npau suav, txoj cai?

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Lub sijhawm yog txhua yam

Yog tias koj tab tom npaj rau lub caij ntuj sov maj, tsis txhob tos. Txhua zaus kuv tham nrog cov neeg siv khoom tshiab, lawv xav tsis thoob los ntawm kev npaj ntau npaum li cas mus rau "tsuas yog ib khob." Tab sis ua siab ncaj, yog tias koj xav kom lawv luam tawm, nrog cov khoom ntxiv xws li diav, hau, lub tes tsho, thiab QR cov lej, koj xav tau lub sijhawm ua haujlwm. Pib tam sim no.

Tuobo Ntim tuaj yeem pab koj xaiv cov ntaub ntawv, ua tiav koj lub hom phiaj, thiab tau txais txhua yam tsim tawm raws sijhawm. Peb tau ua nws rau ntau pua lub npe - los ntawm cov khw muag khoom qab zib hauv zos mus rau thoob ntiaj teb café chains. Thiab ntseeg kuv, thaum cov kab pib tsim, koj yuav zoo siab koj tau npaj ua ntej.

Txij li xyoo 2015, peb tau ua lub zog ntsiag to tom qab 500+ lub npe thoob ntiaj teb, hloov pauv ntim rau hauv cov nyiaj tau los tsav tsheb. Raws li ib tug vertically integrated chaw tsim tshuaj paus los ntawm Tuam Tshoj, peb tshwj xeeb nyob rau hauv OEM / ODM kev daws teeb meem uas pab cov lag luam zoo li koj li ua tau mus txog 30% kev muag khoom uplift los ntawm cov tswv yim ntim sib txawv.

Los ntawmkos npe rau kev ntim zaub mov daws teeb meemuas amplify txee rov hais dua raustreamlined takeout systemsengineered rau ceev, peb cov ntaub ntawv spans 1,200+ SKUs proven los txhim kho cov neeg siv khoom. Duab koj cov khoom qab zib hauvcustom-printed ice cream khobuas txhawb kev sib koom Instagram, barista-qibkub-resistant kas fes tes tshouas txo cov lus tsis txaus siab, los yogluxe-branded ntawv nqauas tig cov neeg siv khoom mus rau hauv kev taug kev billboards.

Pebqab zib fiber clamshellstau pab 72 cov neeg siv khoom ua tau raws li ESG cov hom phiaj thaum txiav cov nqi, thiabcog-raws li PLA khob txiastab tom tsav tsheb rov yuav khoom rau xoom-nkim cafes. Rov qab los ntawm pab pawg tsim qauv hauv tsev thiab ISO-certified ntau lawm, peb muab ntim cov khoom tseem ceeb - los ntawm cov roj nplaum rau cov ntawv nplaum - rau hauv ib qho kev txiav txim, ib daim ntawv them nqi, 30% tsawg dua kev ua haujlwm mob taub hau.

Peb ib txwm ua raws li cov neeg siv khoom xav tau raws li cov lus qhia, muab koj cov khoom zoo thiab kev xav zoo. Peb pab pawg yog tsim los ntawm cov kws tshaj lij uas tuaj yeem muab cov kev daws teeb meem rau koj thiab tsim cov tswv yim. Los ntawm kev tsim mus rau ntau lawm, peb yuav ua haujlwm nrog koj los xyuas kom meej tias koj lub khob ntawv hollow customized zoo kawg nkaus ua tau raws li koj qhov kev cia siab thiab tshaj lawv.