How Brands Create an Unforgettable Holiday Gift Set

Cov khoom plig hnub so muaj nyob txhua qhov chaw. Tab sis yog tias koj yog tus tswv lag luam, tus khw muag khoom, lossis tus thawj tswj kev yuav khoom, tej zaum koj yuav pom tias tsuas yog ob peb tug ntawm lawv xwb uas xav tias zoo, muaj lub hom phiaj, thiab yog lub hom phiaj. Yog li ntawm no yog lo lus nug tiag tiag:koj puas tsuas yog npaj lub thawv rau lub caij xwb, lossis koj puas tsim kom muaj kev paub txog hom lag luam tiav los ntawm koj lub kaw lus ntim khoom?Qhov no yog vim li cas ntau lub npe lag luam uas loj hlob tam sim no pib lawv cov haujlwm nrog kev sib koom tes tag nrhokev cai ntim khoom hnub sokev daws teeb meem—tsim los ua ib pawg txuas nrog, tsis yog cov khoom cais tawm.

Los ntawm peb txoj haujlwm txhua hnub nrog cov hom khoom noj, cov khw kas fes, cov khw muag khoom qab zib, thiab cov tuam txhab khoom siv thoob plaws Tebchaws Meskas thiab Tebchaws Europe, muaj ib yam meej heev. Ib pawg khoom plig hnub so uas nco ntsoov tsis yog tsim los ntawm ib lub thawv zoo nkauj. Nws yog tsim los ntawm txhua yam khoom ntim khoom ua haujlwm ua ke.

Ib qho khoom plig tiag tiag yog ib lub kaw lus, tsis yog ib pawg khoom

Thaum cov neeg siv khoom qhia peb tias lawv "tsuas xav tau lub thawv hnub so xwb," peb feem ntau nres thiab nug ib lo lus nug yooj yim:Koj lub ntim khoom puas yog ib lub thawv xwb, lossis nws puas yog ib feem ntawm koj zaj dab neeg hom?

Ib pawg khoom plig hnub so uas tsim los ua ib lub tshuab ua ke. Lub thawv sab nraud, lub tais sab hauv, khob ntawv, cov khoom noj, cov hnab nqa khoom, cov khoom tiav, thiab lub suab pom yuav tsum tau tsim ua ke. Thaum qhov loj me, cov khoom sib piv, cov khoom siv, thiab cov xim ua raws li tib lub laj thawj, cov khoom ua ke tam sim ntawd zoo li yog lub hom phiaj.

Qhov no kuj yog vim li cas kev sib koom tes pabcuam thiab kev muab khoom plig xws likev cai logo hnub so tableware teeb tsa nrog daim ntawv phaj thiab khobCov khoom noj thiab dej haus feem ntau siv rau cov phiaj xwm hnub so, cov khw muag khoom, thiab cov xwm txheej hauv khw. Qhov sib xws ntawm cov khoom ntim khoom plig thiab cov duab siv khoom ua rau lub npe nrov dua li ib lub thawv luam tawm.

Koj xav txog koj lub ntim khoom zoo li ib pab pawg suab paj nruag. Ib lub twj paj nruag zoo tsis txaus. Tsuas yog thaum txhua feem ua raws li tib lub suab xwb ces qhov kev paub ntawd yuav zoo li tiav.

Kov ua rau lub cim xeeb muaj zog dua li cov duab kos xwb

Feem ntau cov hom lag luam tsom mus rau kev tsim qauv pom kev, tab sis cov neeg siv khoom kov koj lub ntim khoom ua ntej lawv kawm nws. Qhov kev sib cuag thawj zaug ntawd qhia meej tias koj lub hom lag luam zoo npaum li cas.

Rau cov haujlwm hnub so, peb xav kom koj xaivib qho kev pom tseeb ntawm tactilees tsis txhob muab ntau yam teebmeem sib xyaw ua ke. Kev kos duab logo me me, kev lamination matte mos mos, txheej xim xuab zeb me me, lossis kev luam ntawv ci tswj nrog kev debossing feem ntau txaus los tsim kom muaj kev xav zoo.

Txoj hauv kev no zoo tshwj xeeb rau cov khoom noj khoom haus thiab khoom qab zib rau lub caij, xws liKev cai luam tawm Christmas ice cream khob ntawv, qhov chaw uas cov neeg siv khoom sib cuag ncaj qha nrog qhov chaw thaum lub sijhawm siv. Qhov tiav zoo nkauj kov ua rau muaj qhov zoo dua thaum lub sijhawm noj.

Los ntawm lub zeem muag ntawm lub Hoobkas, kev xaiv ib txoj kev tswj hwm tiav kuj pab tswj kom muaj kev sib xws thoob plaws hauv cov ntim khoom loj.

Cov qauv sab hauv txhais tau tias qhov zoo ntawm cov khoom siv

Ib qho ntawm cov yuam kev uas peb pom ntau tshaj plaws yog lub thawv sab nraud uas luam tawm zoo nkauj ua ke nrog sab hauv tsis zoo. Cov khoom raug muab tso rau hauv qhov chaw xoob xoob, tsis muaj qauv lossis qib pom kev.

Cov khoom plig hnub so zoo tshaj plaws siv cov khoom ntxig uas haum rau txhua yam khoom, cov chaw faib ua ob, thiab cov chaw ruaj khov rau txhua yam khoom. Qhov no tsis yog tsuas yog tiv thaiv cov khoom xwb. Nws tsim cov suab nrov thaum lub sijhawm qhib lub thawv thiab coj kev saib xyuas ntawm ib yam khoom mus rau lwm yam khoom.

Rau cov hom khoom qab zib thiab khoom qab zib, cov qauv tsim zoo xws licov thawv ncuav mog qab zib zoo tshaj plaws nrog cov tes tuavqhia txog kev txhawb nqa sab hauv thiab kev ruaj khov ntawm cov qauv cuam tshuam ncaj qha rau kev nthuav qhia thiab kev thauj mus los.

Kev ruaj khov yuav tsum pom tseeb, tsis yog zais rau hauv cov lus qhia tshwj xeeb

Hauv Tebchaws Meskas thiab Tebchaws Europe kev lag luam, kev ruaj khov tsis yog ib qho txiaj ntsig kev lag luam lawm. Nws yog ib feem ntawm cov qauv yuav khoom. Txawm li cas los xij, kev ruaj khov tsuas yog tsim kom muaj txiaj ntsig rau hom lag luam thaum cov neeg siv khoom tuaj yeem paub tam sim ntawd.

Cov cim rov ua dua tshiab meej meej ntawm cov vaj huam sib luag pom tseeb, cov ntawv ntuj tsim, thiab cov tais pulp uas hloov cov yas ntxig ua rau koj nkag siab txog qhov chaw ib puag ncig ntawm ib qho ntsia. Cov ntim khoom qab zib tsim zoo, xws liCov thawv macaron muaj npe nrog cov khoom faib thiab cov ntawv ci kub, qhia txog yuav ua li cas cov ntaub ntawv uas muaj lub luag haujlwm tuaj yeem nyob ua ke nrog kev nthuav qhia pom zoo yam tsis muaj kev cuam tshuam rau lub npe lag luam.

Yog tias kev ruaj khov tsuas yog nyob hauv koj cov ntaub ntawv kev siv tshuab xwb, nws yuav tsis dhau los ua ib feem ntawm koj cov neeg siv khoom txoj kev xav.

Kev tsim qauv hnub so yuav tsum txhawb nqa ntau dua ib qho kev sib tw

Ua ntej xaiv qhov loj ntawm lub thawv lossis luam ntawv tiav, nws tsim nyog nug ib lo lus nug uas tib neeg nug:Koj cov khoom plig yuav tsum hais li cas txog koj lub npe?

Koj lub hom lag luam puas yog los ntawm keeb kwm thiab kev ua tes ua taw, niaj hnub thiab tsim qauv, lossis sov so thiab yooj yim rau cov neeg siv? Cov qauv, kev xaiv cov khoom siv, thiab kev kho kom zoo nkauj yuav tsum sib txuas lus tib yam. Kev ntim khoom tsis yog kev kho kom zoo nkauj. Nws yog ib qho ntawm cov cuab yeej piav dab neeg muaj zog tshaj plaws uas koj muaj thaum lub caij so.

Qhov no muaj tseeb tshwj xeeb rau cov khoom plig zoo xws liKev cai khoom kim heev rigid chocolate thawv nrog logo luam ntawv, qhov twg cov qauv, qhov hnyav, thiab kev qhib kev paub cuam tshuam rau tus nqi pom.

Pib nrog zaj dab neeg uas koj xav qhia

Cov khoom plig hnub so zoo yuav tsum tsis txhob ploj mus tom qab ib lub caij luv luv. Cov hom lag luam laus khaws cia lawv lub cim tseem ceeb thiab tso cai rau cov khoom plig hnub so tsuas yog nyob rau ib feem me me ntawm tus qauv tsim.

Los ntawm kev khaws cia 70–80% ntawm lub kaw lus hom lag luam tas mus li, tib lub qauv ntim khoom tuaj yeem txhawb nqa cov pob khoom tshaj tawm, cov kev pab cuam ncaj ncees, thiab kev muab khoom plig rau kev ua lag luam tom qab. Qhov no txhim kho qhov rov qab los ntawm koj cov peev txheej ntim khoom thaum tiv thaiv kev sib xws ntawm hom lag luam thoob plaws ntau txoj kev.

Ib pawg khoom plig uas nco ntsoov zoo li tau npaj tseg, tsis yog sib sau ua ke

Cov khoom plig hnub so uas ua tau zoo tsis tshua siv cov khoom zoo xwb. Cov khoom siv uas xaiv los ntawm kev xav zoo - cov khoom noj qab zib me me hauv cov thawv me me sib cais, cov khoom siv muaj npe, cov ntawv qhia caij nyoog, lossis cov lus qhia siv yooj yim - tsim kom muaj kev xav zoo dua li pob khoom siv tshuab.

Cov ntsiab lus me me no qhia tau tias lawv saib xyuas thiab xav ua zoo. Rau cov neeg siv khoom, qhov kev xav no feem ntau muaj zog dua li tag nrho cov khoom hauv lub thawv.

Ib qho kev tsim qauv yuav tsum coj tus cwj pwm sib txawv ntawm cov kev muag khoom

Kev muab khoom plig hauv khw, kev ua tiav hauv e-lag luam, thiab kev muab khoom plig rau cov tuam txhab lag luam txhua tus xav tau tus cwj pwm ntim khoom sib txawv. Hauv cov khw muag khoom tiag tiag, kev ntim khoom yuav tsum pom tseeb thiab sawv zoo rau ntawm cov txee. Rau kev txiav txim online, kev tiv thaiv thiab kev ua haujlwm zoo ntawm kev xa khoom los ua qhov tseem ceeb thaum tseem khaws cia qhov kev paub txog kev qhib lub thawv. Kev muab khoom plig rau cov tuam txhab lag luam xav tau kev hloov pauv tau yooj yim, lub sijhawm ruaj khov, thiab kev sib dhos sai.

Ib lub tshuab ntim khoom hnub so uas tsim tau zoo tso cai rau tib hom lus tsim thiab cov qauv kev teeb tsa kom hloov kho tau thoob plaws cov channel no yam tsis tas yuav rov tsim dua qhov project txhua zaus.

Vim li cas lub peev xwm ntawm lub Hoobkas tseem ceeb dua li feem ntau cov hom lag luam xav tau

Los ntawm sab ntawm lub hoobkas, ntau tus qauv tsim hnub so tsis ua tiav thaum lub sijhawm ua tiav. Cov qauv yuav nyuaj dhau los sib dhos, cov khoom sib xyaw yuav raug tsim los ntawm ntau tus neeg muag khoom uas muaj xim tsis sib xws, thiab cov sijhawm teem sijhawm nruj me ntsis ua rau tsis muaj chaw kho.

Ib lub thawv khoom plig zoo tsis yog tsim los ntawm ib lub thawv xwb. Nws yog tsim los ntawm kev sib koom tes ntawm kev tsim qauv, kev teeb tsa, cov ntaub ntawv, thiab kev tsim khoom zoo.

Ntawm Tuobo Packaging, peb pab cov hom lag luam hloov cov tswv yim khoom mus rau hauv cov khoom ntim khoom plig hnub so uas tuaj yeem nthuav dav, npaj txhij rau kev tsim khoom uas ua haujlwm hauv cov saw hlau tiag tiag, tsis yog hauv kev nthuav qhia tsim xwb. Yog tias koj tab tom npaj koj qhov kev tso tawm lub caij tom ntej thiab xav kom koj cov khoom plig sawv cev rau koj lub npe tiag tiag, peb pab neeg yuav zoo siab los tshawb nrhiav koj lub tswv yim nrog koj.

Txij li xyoo 2015, peb tau yog lub zog ntsiag to tom qab 500+ lub npe thoob ntiaj teb, hloov cov ntim khoom mus rau hauv cov tsav tsheb kom tau txiaj ntsig. Ua ib lub chaw tsim khoom sib koom ua ke los ntawm Tuam Tshoj, peb tshwj xeeb hauv OEM / ODM cov kev daws teeb meem uas pab cov lag luam zoo li koj li ua tiav txog li 30% kev muag khoom nce ntxiv los ntawm kev sib txawv ntawm cov ntim khoom.

Los ntawmCov kev daws teeb meem ntim khoom noj khoom haus tshwj xeebuas ua kom lub txee thov kom nce ntxivcov txheej txheem nqa khoom yooj yimtsim los rau kev ceev, peb cov khoom muag muaj ntau tshaj 1,200+ SKUs uas tau ua pov thawj tias txhim kho kev paub ntawm cov neeg siv khoom. Xav txog koj cov khoom qab zib hauvcov khob ice cream uas luam tawm raws li koj xav tauuas ua rau muaj kev sib koom ntawm Instagram ntau ntxiv, qib baristacov tes tsho kas fes uas tiv taus cua sovuas txo cov lus tsis txaus siab txog kev nchuav, lossiscov ntawv nqa khoom lag luam luxeuas ua rau cov neeg siv khoom ua cov ntawv tshaj tawm taug kev.

Peb licov clamshell fiber qab zibtau pab 72 tus neeg siv khoom ua tiav cov hom phiaj ESG thaum txiav cov nqi, thiabkhob txias PLA ua los ntawm cov nroj tsuagtab tom tsav cov neeg yuav khoom rov qab rau cov khw kas fes uas tsis muaj pov tseg. Txhawb nqa los ntawm cov pab pawg tsim qauv hauv tsev thiab cov khoom tsim khoom uas tau ntawv pov thawj ISO, peb muab cov khoom ntim khoom tseem ceeb - los ntawm cov ntawv greaseproof mus rau cov ntawv nplaum muaj npe - rau hauv ib qho kev txiav txim, ib daim ntawv qhia nqi, 30% tsawg dua qhov teeb meem kev ua haujlwm.

Peb ib txwm ua raws li cov neeg siv khoom xav tau ua tus qauv, muab cov khoom zoo thiab kev pabcuam zoo rau koj. Peb pab neeg muaj cov kws tshaj lij uas muaj kev paub dhau los uas tuaj yeem muab cov kev daws teeb meem thiab cov lus qhia tsim qauv rau koj. Txij li kev tsim qauv mus txog kev tsim khoom, peb yuav ua haujlwm nrog koj kom ntseeg tau tias koj cov khob ntawv khoob uas tau ua raws li koj xav tau thiab ua tau ntau tshaj qhov koj xav tau.