Are Your Takeaway Containers Truly Boosting Your Brand?

Uyazi ukuthiukupakishwa kokudla okudliwayoIngabe kuyasiza ngempela umkhiqizo wakho? Namuhla, izitolo zekhofi, amabhikawozi, nezindawo zokudlela ziletha okungaphezu kokudla—ziletha umbono wokuqala womkhiqizo wakho. I-oda ngalinye eliphuma ekhishini lakho libonisa umkhiqizo wakho. Yingakho ukusebenzisaizixazululo zokupakisha itiye le-bubble ezenziwe ngokwezifiso noma ezinye izitsha ezikhethekile zingenza umehluko omkhulu. Kunganquma ukuthi ikhasimende libuya noma lizama enye indawo.

Ngisho namabhizinisi anolwazi lokulethwa kokudla abhekene nenkinga efanayo: indlela yokuqinisekisa ukuthi ukudla kubukeka kukuhle njengokusesitolo. Cabanga nge-cheesecake eshelela ebhokisini layo noma ikhofi ivuza esikhwameni. Kuhleizixazululo zokupakisha ukudlaVikela ukudla kwakho kanye nedumela lakho. Kumasangweji, ama-wraps, nama-burger, amabhokisi e-kraft dessert anezivalo ezicacile agcina ukudla kuphephile. Kumasaladi, i-pasta, noma ilayisi, izitsha ezifakwa kumquba zisiza ukudla ukuthi kuhlale kusha futhi kungavuzi.

Usizo Olwengeziwe Lokuvikela

Izikhwama Zokupakisha Isinkwa Namakhekhe

Ukwengeza isivikelo esilula kungasiza kakhulu. Ukugoqa izitsha nge-cling film, ukufaka izivalo, noma ukusebenzisa izibambo zendebe zekhadibhodi kungavimba ukuchitheka. Ukufaka iziphuzo emasakeni ngokwehlukana kuzivimbela ukuthi zithululelwe ekudleni. Izinyathelo ezincane ezinjengalezi zithuthukisa umuzwa wokulethwa. Amakhasimende azozizwa ekhathalela.

Ngezinto ezibhakiwe,amabhokisi okubhaka elogo yangokwezifiso asezingeni eliphezulungezibambo kwenza kube lula ukuphatha nokukhombisa uhlobo lwakho.Amabhokisi e-cheesecake aseBasque anezivikelo ezisobalagcina ama-dessert ephephile futhi ubukeke kahle ngesikhathi esifanayo.

Izinto Ezibalulekile Kusayizi

Ukukhetha isitsha esifanele kubalulekile. Sincane kakhulu, bese amasangweji noma amakhekhe ehlatshwa. Amakhasimende ngeke ajabule. Sikhulu kakhulu, futhi ukudla kuyahambahamba. Kungabukeka kungcolile uma kuvulwa. Ukupakishwa okuhle okwenziwe ngokwezifiso kufanelana nosayizi wakho wesabelo. I-oda ngalinye lihlala liphephile futhi libukeka lihle.

Ngeziphuzo,izinkomishi zephepha likamoba elibolayozinobungani nemvelo futhi ziqinile. Azivuzi. Izitolo zekhofi kanye nabashisi nazo zingasebenzisaizixazululo zokupakisha ikhofi ngokwezifisoukugcina ikhofi eliningi lisha ngenkathi libonisa uhlobo lwalo.

Ukupakisha Kungakhuthaza Umkhiqizo Wakho

Ukupakisha kwenza okungaphezu kokuvikela ukudla. Kungaphinde kukhangise umkhiqizo wakho. Ukuphrinta ilogo yakho, imibala yomkhiqizo, kanye nemiklamo kuguqula izitsha zibe izikhangiso ezihambayo. Uma ikhasimende labelana ngesithombe ku-inthanethi, ukupakisha kwakho kusakaza umkhiqizo wakho.Amabhokisi e-cheesecake aseBasque anezivikelo ezisobalanoma izinkomishi zekhofi ezinophawu oluthiwa yibhrendi kusiza abantu bakukhumbule.

Ukupakisha kungasiza futhi ekuthengiseni okuningi. Amabhokisi anezindawo noma imiklamo enamazinga amaningi avumela ama-combo, amasampula, noma izinto ezengeziwe. Izinketho ezinobungani nemvelo ezifanaizinkomishi zephepha likamoba elibolayobonisa ukuthi umkhiqizo wakho uyawukhathalela umhlaba. Umklamo omuhle uxuba ukusebenza nokumaketha. Konke ukulethwa kungaba yinto yomkhiqizo.

Inani Lokuqala Lokuvela

Cabanga ngekhasimende lakho lokudla okudliwayo njengesivakashi esidlela khona. Isethulo sibalulekile. Ukupakisha okuhle kungenza ukudla okulula kuzizwe kukhethekile. Izikhwama zephepha ezenziwe ngokhuni, izitsha ezingasetshenziswa kabusha, noma amabhokisi anamafasitela acacile abonisa ikhwalithi. Amakhasimende aqaphela ukupakisha okubuthakathaka noma okungcolile. Okuhlangenwe nakho okubi kokulethwa kungawalahlekela.

Ukusebenza nomhlinzeki othembekile kugcina ukupakishwa kwakho kuphephile futhi kukhanga.Ukupakisha kweTuoboinikeza uhla olubanzi lokupakisha okuphephile ekudleni, okuqinile, futhi okwenziwe ngezifiso. Kusukela emabhokisini e-dessert kuya ezitsheni zeziphuzo, sisiza izinkampani ukuthi zithuthukise ukulethwa, zihlale zinobungani nemvelo, futhi zibonise ubunikazi bazo.

Ukupakisha kwakho kungaphezu nje kwesitsha. Kungumthengisi othule. Ukupakisha okuphephile, okuhlanzekile, nokukhangayo kwakha ukwethembana, kuthuthukisa ukwaneliseka kwamakhasimende, futhi kuqinisa umkhiqizo wakho. Ukukhetha ukupakisha okufanele manje kusho ukuthi ukudla kwakho kuzobukeka kumnandi njengoba kunambitheka uma kufinyelela kumakhasimende.

Kusukela ngo-2015, besilokhu singumthombo othule ngemuva kwemikhiqizo engaphezu kuka-500 emhlabeni jikelele, siguqula ukupakisha kube yizinto ezibangela inzuzo. Njengomkhiqizi waseShayina ohlanganiswe ngokuqondile, sigxile kwizixazululo ze-OEM/ODM ezisiza amabhizinisi afana nelakho ukufeza ukukhushulwa kokuthengisa okufika ku-30% ngokuhlukanisa amaphakheji ngamasu.

Kusukelaizixazululo zokupakisha ukudla eziyisigineshaezikhulisa ukukhanga kweshelufuizinhlelo zokuthatha ezilungiselelwe kahleYakhelwe isivinini, iphothifoliyo yethu ihlanganisa ama-SKU angaphezu kuka-1,200 afakazelwe ukuthuthukisa ulwazi lwamakhasimende. Cabanga ngama-dessert akho ku-izinkomishi ze-ayisikhilimu eziphrintiwe ngokwezifisookuthuthukisa ukwabelana nge-Instagram, i-barista-gradeimikhono yekhofi engashisiezinciphisa izikhalazo zokuchitheka, nomaizithwali zephepha ezinophawu oluphezulueziguqula amakhasimende abe amabhodi okuhamba ngezinyawo.

Okwethuamagobolondo e-clamshell e-fiber kamobabasize amakhasimende angu-72 ukufeza imigomo ye-ESG ngenkathi benciphisa izindleko, futhiizinkomishi ezibandayo ze-PLA ezisekelwe ezitshalweniSiqhuba ukuthengwa okuphindaphindiwe kwama-cafe angenalo imfucuza. Sisekelwa amaqembu okuklama angaphakathi kanye nokukhiqizwa okuqinisekiswe yi-ISO, sihlanganisa izinto ezibalulekile zokupakisha—kusukela kuma-liners angangenisi amafutha kuya kuma-sticker anophawu—kube yi-oda elilodwa, i-invoyisi eyodwa, izinkinga zokusebenza zinciphe ngo-30%.

Sihlala sinamathela ezidingweni zamakhasimende njengesiqondiso, sikunikeza imikhiqizo esezingeni eliphezulu kanye nensizakalo ecatshangelwe kahle. Ithimba lethu lakhiwe ochwepheshe abanolwazi abangakunikeza izixazululo ezenziwe ngokwezifiso kanye neziphakamiso zokuklama. Kusukela ekuklanyweni kuya ekukhiqizweni, sizosebenzisana nawe eduze ukuqinisekisa ukuthi izinkomishi zakho zephepha ezingenalutho ezenziwe ngokwezifiso zihlangabezana kahle nokulindelekile kwakho futhi zidlula lokho okulindelwe.