5 Holiday Packaging Ideas That Make Your Brand Shine

Isikhathi samaholidi sesifikile. Akukhona nje ngokunikeza izipho—kuyithuba lokuthi umkhiqizo wakho ugqame ngempela. Uke wacabanga ukuthi unjaniizixazululo zokupakisha esitolo sekhofi ngokwezifisoingakha umbono ohlala njalo kumakhasimende akho? Ukupakishwa okuhle akuvikeli nje imikhiqizo yakho. Ixoxa indaba yomkhiqizo wakho. Kwenza i-unboxing ikhetheke. Amakhasimende akho aqaphela le mininingwane, noma uthenga ku-inthanethi, ezimakethe, noma ezitolo.

Sifuna ukwabelana ngemibono elula esebenza ngempela. Lokhu kuyasebenziseka, kuyathengeka, futhi kulula ukuzenza kube ngokwakho. Bangasiza imikhiqizo yakho ukuthi izizwe icatshangelwe, ikhumbuleka, futhi iyingcweti.

Kungani Ukupakishwa Kweholide Kubalulekile

I-Santa Paper Ephrintiwe Ngokwezifiso I-Dessert Plates Alahlwa Amaphathi KaKhisimusi | Thuobo

Ukupakishwa kwamaholide kwenza okungaphezu kokubukeka kuyinjabulo. Yithuba lokubonisa ubuntu bomkhiqizo wakho. Ukupakisha okucatshangelwayo kungasiza amabhizinisi amancane naphakathi ukuthi agqame ngezikhathi ezimatasa.

Ngokwesibonelo, cabanga ngokunikelaAmabhokisi ebhikawozi kaKhisimusingemiklamo ejabulisayo. Ibhokisi ngalinye alivikeli kuphela umkhiqizo kodwa futhi lizwakala njengesipho esivela kumkhiqizo wakho. Amakhasimende ayakubona futhi ayakwazisa. Abanye baze babelane ngakho ezinkundleni zokuxhumana, besabalalisa umkhiqizo wakho ngokwemvelo.

Nikeza Iphakheji Yokulungela Ukuya-Isipho

Yenza kube lula kumakhasimende akho ukunikeza izipho. Nikeza izinto ezigoqwe ngaphambili abangazilanda ngokushesha. Ungakhokhisa imali encane, noma ukwenze kube mahhala ngokuthenga okuncane.

Engeza ukuthinta komuntu siqu:Sebenzisa imibala yomkhiqizo wakho, engeza iribhoni, futhi ufake nekhadi elincane lemilayezo noma amagama. Umkhiqizo wekhandlela, isibonelo, ungagoqa imikhiqizo ngephepha eliphrintiwe ngamalangabi noma imiklamo yephunga.
Gcina izindleko ziphansi:Iphepha le-Kraft, i-twine, nesitikha selogo kungabukeka kuyifesti ngaphandle kokumba eqolo.
Bamba ngokushesha futhi uhambe:Goqa kusengaphambili izipho ezidumile zezimakethe noma izitolo eziqhamukayo.
Ukuthinta okuncane kokumaketha:Faka ikhadi elinendaba yomkhiqizo wakho noma ikhodi yephromo.

Ungabona isibonelo esijabulisayo ngeinkomishi iphepha ice cream izinkomishi for Christmas. Ziyasebenza, zijabule, futhi zibhalwe zonke ngesikhathi esisodwa.

Izindikimba zesizini kanye nezinhlelo ezinomkhawulo

Zama ukunika ukupakisha kwakho ukusonta kwesizini. Imiklamo ye-edishini enomkhawulo idala isasasa nomuzwa wokuphuthuma. Engeza amaphethini asebusika, izithonjana zemikhosi, noma imibala eqondene nesikhathi samaholide emabhokisini nasezikhwameni zakho. Amakhasimende ajabulela izinto ezizizwa zikhethekile, futhi amatimu esizini enza imikhiqizo yakho ibe nesiphiwo.

Gqamisa amaholide ngokuhlanganisa izici ezifana namakhekheba eqhwa, izinkanyezi, noma i-typography yemikhosi.
Nikeza amaphrinti akhethekile atholakala kuphela phakathi nenkathi yeholide ukuze ukhuthaze ukuthenga okusheshayo.
Qondanisa amaphakheji anetimu nezinto zesizini ezifana namakhukhi, ushokoledi, noma amakhandlela eholide.

I-Interactive Packaging Experiences

Yenza ukupakishwa kwakho kujabulise futhi kuhehe. Izinto ezisebenzisanayo zingenza i-unboxing ibe yinto ekhumbulekayo, amakhasimende okungenzeka ukuthi abelane ngayo nabangani noma ezinkundleni zokuxhumana. Izengezo ezilula zingakha umbono ohlala njalo ngaphandle kokwengeza izindleko eziningi.

Faka izindida ezincane, izitika, noma amakhadi eresiphi ngaphakathi kwephakheji yakho.
Engeza amalebula obuciko noma amakhodi e-QR axhuma kumavidiyo amaholide, izinhla zokudlalayo zomculo, noma izindaba ezingemuva kwesigcawu.
Bandakanya izinzwa ngokufaka amakhadi anephunga elimnandi, imisindo yeribhoni yeholideyi, noma ukugoqa okuthungwe ukuze wenze ukuvula kuzwakale kukhethekile.

Faka Izipho Zokubonga

Izipho ezincane zingenza amakhasimende akho azizwe aziswa. Lokhu kungabakhuthaza ukuba babuye.

Amakhadi enziwe aba ngokwakho:Faka amakhodi esaphulelo noma amasampula amancane amahhala.
Ukunikezwa okujabulisayo:Amakhadi okuklwebha awabizi futhi ayajabulisa.
Amadili esikhathi esikhawulelwe:"Isebenza kuze kube uJan 15" ikhuthaza amakhasimende ukuthi athathe isinyathelo ngokushesha.

Bhekaamabhokisi amakhukhi agoqekayo abomvuokokufaka okujabulisayo nezimangazayo.

Engeza Okungeziwe Okucatshangelwayo

Izimanga ezincane zenza umehluko omkhulu. Engeza izinto ezifana nesampula yemikhiqizo, izitika, amakhadi eresiphi, noma amanothi abhalwe ngesandla.

Amasampula amancane:Faka umkhiqizo omncane ohlobene nokuthenga okuyinhloko.
Okungeziwe kwedijithali:Amakhodi e-QR angaxhuma ezinhlwini zokudlalayo noma kumavidiyo angemuva kwesigcawu.
Izimanga ezihlanganisiwe:Engeza izipho ezengeziwe zama-oda amakhulu ukuze wenze amakhasimende azizwe abalulekile.

Lokhu kuthintwa okuncane kudala ukuxhumana. Bakhuthaza ukwabelana nokuphinda ukuthenga. Babonisa ukuthi umkhiqizo wakho unendaba nayo yonke imininingwane.

Tshela Indaba Yomkhiqizo Wakho

Sebenzisa okokufaka ukuze wabelane ngokuthi ungubani. Yazisa amakhasimende akho ukuthi yini eyenza umkhiqizo wakho uhluke.

Amakhadi angokwezifiso: Faka omaka noma amakhadi okuposa anendaba emfushane noma umsuka womkhiqizo.
Amakhodi e-QR: Xhumanisa namavidiyo ethimba lakho noma indawo yokusebenzela.
Umlayezo weholide: Inothi elilula, njengokuthi “Siyabonga ngokusekela ibhizinisi lethu elincane kulesi sikhathi samaholide,” lihamba ibanga elide.
Kugcine kulula: Umusho owodwa ocacile ungakhuluma ngamavelu omkhiqizo wakho ngempumelelo.

Amabhokisi Ekhukhi Agoqekayo Abomvu anelogo yokuphrinta yesipho sikaKhisimusi sokupakishwa kwebhikawozi | Thuobo

Imicabango yokugcina

Ukupakishwa kwamaholide akudingeki kube nzima. Ngisho namabhokisi alula, izikhwama, namaribhoni angazizwa akhethekile ngobuciko obuncane. Ukuthintwa komuntu siqu kwenza izipho zigqame ngaphansi kwesihlahla. Baphinde basize ukushintsha abathengi besikhathi esisodwa babe amakhasimende athembekile.

Kusukela ngo-2015, besilokhu singabagqugquzeli bemikhiqizo yomhlaba wonke engu-500+, siguqula ukupakisha kube izishayeli zenzuzo. Njengomkhiqizi ohlanganisiwe oqonde ngqo ovela e-China, sisebenza ngokukhethekile kuzixazululo ze-OEM/ODM ezisiza amabhizinisi afana nelakho ukuzuza ukuthengiswa okungafika ku-30% ngokuhlukanisa amaphakheji.

Kusukaizixazululo zokupakisha ukudla ezisayinayoekhulisa isikhalazo seshalofuamasistimu wokukhipha ahlelekileyakhelwe isivinini, iphothifoliyo yethu ihlanganisa ama-SKU angu-1,200+ afakazelwe ukuthuthukisa ulwazi lwamakhasimende. Bheka ama-dessert akhoizinkomishi ze-ayisikhilimu eziphrintiwe ngokwezifisolokho kukhulisa amasheya e-Instagram, i-barista-gradeimikhono yekhofi engashiezinciphisa izikhalazo zokuchitheka, nomaizithwali zephepha ezinophawu lweluxeeguqula amakhasimende abe amabhodi ahambayo.

Eyethuamagobolondo e-fiber yomobabaye basiza amaklayenti angu-72 ukuhlangabezana nemigomo ye-ESG ngenkathi benciphisa izindleko, futhiisitshalo-based PLA izinkomishi ezibandayobashayela ukuthenga okuphindayo kwamakhefi angenalutho. Sisekelwa amathimba abaklami bangaphakathi kanye nokukhiqizwa okuqinisekisiwe kwe-ISO, sihlanganisa izinto ezibalulekile zokupakisha—kusuka kumalayini angafaki amafutha ukuya kuzitikha ezinophawu—nge-oda elilodwa, i-invoyisi eyodwa, izinhlungu zekhanda ezisebenzayo ezimbalwa ngo-30%.

Sihlala sithobela isidingo samakhasimende njengomhlahlandlela, sikunikeza ngemikhiqizo yekhwalithi ephezulu kanye nesevisi ecabangelayo. Ithimba lethu lakhiwe ochwepheshe abanolwazi abangakunikeza izixazululo ezenziwe ngokwezifiso kanye neziphakamiso zokuklama. Kusukela ekwakhiweni kuya ekukhiqizweni, sizosebenzisana nawe ukuze siqinisekise ukuthi izinkomishi zakho zephepha ezingenalutho ezenziwe ngokwezifiso zihlangabezana kahle nezilindelekile futhi zidlule kuzo.